Folder: S.F. Districts-Telegraph Hill-1950's.
Newscopy: "View from upper deck of Embarcadero Freeway. Billboards may cluster at foot of Telegraph Hill, other places, unless city holds firm.".
Newscopy: "While the Embarcadero Freeway has robbed the waterfront of some of its charm and scarred the view down Market st. toward the Ferry Bldg., it will compensate, in part at least, by providing motorists with an unparalleled view of the Bay and the city. That is, unless a panorama of billboards is allowed to mushroom up around it.".
Negative #11502.