Folder: S.F. Businesses-Macy's.
Newscopy: "FLORAL SHOW--Merchandise took a secondary place at Macy's today as the huge department store was transformed into a floral wonderland. Edward Goeppner (left), senior partner of Podesta-Baldocchi, which arranged the flowers; Donna McCormick, and Ernest L. Molloy, store president, look over the colorful array of buds."