Folder: S.F. Automobiles-Dealers and Showrooms-Earle C. Anthony.
On back: "FOR RELEASE SUNDAY, SEPTEMBER 28, OR ANYTIME THEREAFTER. FROM: HARRY ELLIOTT NEWS SERVICE; div: Elliott, Goetze & Boone; 681 Market St. - San Francisco, DOuglas 2-4307 - Bob Little. PACKARD PENTHOUSE OPENS... Hilary T. Martin, Resident-Manager, Earle C. Anthony, Northern California Packard distributorship, and Arthur Mathews, Used Car Manager, discussed last-minute details for the opening of the new 'Packard Penthouse,' roof garden 'trade-in' merchandising mart, just prior to the formal opening yesterday. Martin told guests that increased sales of the 1952 Packard line have increased the number of quality trade-in automobiles on hand to such an extent that expansion of used car facilities was necessary. Modernistic redwood windbreakers, boxwood and ivy plantings and other modern decor add to the attractiveness of the new rooftop display area...".
On back (continued): "The many auto shoppers who visited the Penthouse yesterday were also pleased to find that coffee was being served and that a magnificent view of the San Francisco skyline stretched for miles in all directions before them.".
Negative #11365.